Case Based Learning

Case Based Learning

The case study method is a key component of the academic program at IBS, which is one of the few institutions in India who have made case-based learning a critical component of pedagogy

Almost all the courses at IBS are taught through case studies - the case studies being tailormade to the requirements of different areas and topics. Student evaluation is based on class participation and written reports. Students go through the cases individually, discuss in small groups and participate in the case discussion in the class. Both Indian and international case studies are used extensively.

IBS Hyderabad has an in-house Case Research Center that develops case studies on contemporary topics. These case studies based on Indian and International organizations are used extensively in the programs at IBS Hyderabad. IBS case studies have won recognition at various international case writing competitions. More than 270 case studies from the Case Research Center have featured in international textbooks like Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases, 21st Edition (McGraw-Hill Education), Strategy: An International Perspective (Cengage Learning, USA), International Management: Managing Across Borders and Cultures, Text and Cases, 9th Edition (Pearson, USA), Exploring Corporate Strategy (Financial Times/Prentice-Hall), Strategic Management (Thomson Learning), Strategic Management: A Casebook (Ivey Publishing), International Business (McGraw-Hill Irwin), Strategic Management Competitiveness and Globalization: Concepts and Cases (Thomson Southwestern), Strategy: An International Perspective (Cengage Learning - Europe, Middle East & Africa [EMEA]).

In addition, IBS Hyderabad has a licensing arrangement with Harvard Business School Publishing to use HBS cases.

Users of IBS Case Studies

Cases developed by IBS Case Research Center are used by 890 institutions in 80 countries.

The following is a partial list of regular users of case studies developed by IBS faculty:

Organizations Universities / Business Schools
  • Ernst & Young Advisory Ltd, Hungary
  • McKinsey & Company, USA
  • Boston Consulting Group, USA
  • KPMG Slovensko spol.s r.o., Slovakia (Slovak Republic)
  • Booz & Company, Japan
  • Hewlett Packard, USA
  • Johnson & Johnson, USA
  • M&C Saatchi, United Kingdom
  • Bain & Company Korea, Inc
  • Booz & Company, Russia
  • PricewaterhouseCoopers South Korea
  • Deloitte & Touche, France
  • Goldman Sachs, USA
  • HayGroup, USA
  • Bain & Company Germany, Inc., Germany
  • Novo Nordisk A/S, Denmark
  • Bain & Company, Inc. United Kingdom
  • Quartz + Co, Sweden
  • Tata Management Training Center, India
  • SCBernstein LLC, USA
  • CIMA Chartered Institute of Management Accountants, United Kingdom
  • The Chartered Institute of Marketing, United Kingdom
  • F. Hoffmann-La Roche AG, Switzerland
  • The Customer Framework, United Kingdom
  • Swiss Finance Institute, Switzerland
  • FUNITEC - La Salle, Spain
  • Oxford Strategic Marketing, United Kingdom
  • XanEdu Publishing Services, USA
  • Monday Morning srl, Italy
  • International Air Transport Association, Switzerland
  • MCI Management Center Innsbruck, Austria
  • Corporate Transformations Limited, Kenya
  • Serta International, USA
  • British Telecom, United Kingdom
  • Coca-Cola, USA
  • Eli Lilly, USA
  • Alltech, USA
  • Deutsche Bank AG, Germany
  • Procter & Gamble, USA
  • Caterpillar S.A.R.L., Switzerland
  • Samsung Economic Research Institute, Korea Republic Of
  • Siemens AG, Germany
  • Cadbury Schweppes, United Kingdom
  • Warner Home Video, USA
  • Churchill Insurance, United Kingdom
  • IMD, Switzerland
  • HEC Montreal, Canada
  • Harvard Business School, USA
  • INSEAD, Singapore
  • Oxford Said Business School Limited, United Kingdom
  • Cambridge Judge Business School, United Kingdom
  • Amsterdam Business School, Netherlands
  • London Business School (LBS), United Kingdom
  • London School of Economics & Political
  • Science (LSE), United Kingdom
  • Helsinki School of Economics, Ireland
  • Yale University, USA
  • HEC Paris, France
  • SDA Bocconi School of Management, Italy
  • HEC Geneva, Switzerland
  • Manchester Business School (MBS), United Kingdom
  • Massachusetts Institute of Technology (MIT), USA
  • Melbourne Business School, Australia
  • Michigan State University, USA
  • Middlesex University, United Kingdom
  • China Europe International Business School (CEIBS), China
  • New York University (NYU), USA
  • Concordia University, Canada
  • Copenhagen Business School, Denmark
  • University of Oxford, United Kingdom
  • Thunderbird School of Global Management, USA
  • Cranfield University, United Kingdom
  • Hong Kong University of Science and Technology (HKUST), Hong Kong
  • IIM Ahmedabad, India
  • Berlin School of Creative Leadership, Germany
  • Berlin School of Economics and Law, Germany
  • Bern University of Applied Sciences, Business & Administration (BFH), Switzerland
  • Cardiff Business School, United Kingdom
  • Cardiff University, United Kingdom
  • Ernst & Young Academy of Business, Poland
  • ESIC Business & Marketing School, Spain
  • Frankfurt School of Finance & Management, Germany
  • IESE Business School, Switzerland
  • Loyola Marymount University, USA

“I would like to congratulate ICMR on the excellent selection of cases available for students, professors and authors. The selection encompasses cases with a range of geographic locations, business topics, and cultural issues. I have been particularly pleased with the willingness of the ICMR case authors to update and tailor cases to my needs.”

– Helen Deresky,
Professor Emerita, State University of New York,
Plattsburgh, NY; Author of International Management:
Managing Across Borders and Cultures, 7ed.
(Upper Saddle River, NJ: Prentice Hall, 2011)